With
the massive media coverage of today’s advanced threats, customers and
thought leaders are recognizing that a comprehensive, integrated approach
rather than a proliferation of point products is necessary. IDC
recently released its 2013 security software market share data, which
showed that IBM Security gained share, maintained leadership positions
and dramatically outpaced the market. This is substantive support for
our value proposition.
“According to IDC’s Worldwide Semiannual Software Tracker analysis
for calendar year 2013, IBM Security Systems maintained its number one
position in identity and access management (IAM) and security
vulnerability management (SVM), which includes security information and event management (SIEM), and improved its share in endpoint security and network security,”
IDC said in a statement on the findings, which have not yet been
released to the public. “IBM significantly outpaced overall security
software market growth and remained the number three security software
vendor in 2013.”
IDC Reports What Our Customers Already Know
This
data from IDC is solid evidence that customers and partners support IBM
Security’s value proposition, products, support, engagements and all
the investments we’ve made to grow the business; further evidenced by
the division’s consistent double-digit growth, as pointed out during our
earnings calls.
A steady supply of media coverage regarding the latest advanced persistent threats (APTs),
cyber attacks and breaches have elevated the need for advanced security
solutions to a boardroom priority. This constant buzz also raises the
stakes: CISOs and partners demand the best security products and
services from their chosen vendors and will quickly find alternatives
whenever necessary. The competition is fierce and will only ramp up as
startups enter the fray and established vendors consolidate in order to
enter this market. But the trend is towards integration, collecting
massive amounts of data, applying analytics against the data to identify
prioritized offenses and taking action. A collection of disparate
security products puts the burden on the customer or partner, neither of
whom have the budget nor the advanced skills necessary to act
effectively.
Our
relentless pursuit of product excellence clearly demonstrates to our
customers and partners that we intend to lead this market through
innovation by executing our strategy and, most of all, by partnering
with them to solve the problems they face constantly.
We offer a clear distinction: Customers all over the world can choose
to acquire a best-in-class product or an integrated and open security
intelligence system from a single vendor.
By: John Burnham
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